Tuesday , September 26 2017 6:56 pm
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Subatomic Business Strategy & Finding Fermions

finding fermions

In 460 BC. the Greek philosopher Democritus developed the idea of atoms.  It took over 2000 years before John Dalton published a paper on atoms, naming them the smallest particle, indivisible.  Almost 100 years later, physicist J.J. Thomson discovered the electron, proton & neutron, proving that atoms were divisible.  In 1958, …

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Paint A Lot


I observed Escher, I love Basquiat, I watched Keith Haring, you see I studied art.  The greats weren’t great because at birth they could paint. The greats were great because they paint a lot. (Macklemore) DO.  THE. FREAKING. WORK. Just Stop Stop talking about what you could do. Stop planning …

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Fear the Full Stack


Specialize Or Die? Universities have spent centuries teaching students how to excel in one field  – accounting, law, marketing, medicine and others. Then we were taught to specialize further – copyright law, property, family law.  Public relations, email marketing, SEO.  Neurology, physiotherapy & pediatrics. In the digital marketing world it …

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You Can Have It In Any Color …

Standing out from the crowd. Umbrella metaphor

… As long as it’s black. Too often startups find themselves giving customers everything and 12 . Imagine you go to a restaurant and you ask for a menu.  The waiter asks “would you prefer beef, chicken, pork or fish this evening?” “I’d just like a menu so I can …

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Mosquitoes Have 47 Teeth & Other Business


Be interesting. One of my mentors once explained how small businesses create their pricing like this: Business A are experts at performing their service but have no clue how to run a business.  They start by charging what they themselves would pay for the service which depends more on their …

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Zag Hard.

a sharp smart alert happy red fish with open eyes going in the opposite direction of a group of sad blue fishes with closed eyes : Be different or unique concept design vector illustration

Call it your Blue Ocean Strategy. Call it a “Niche Domination Blueprint.”  (No link, sorry Warriors.) Whatever you call it, when your competitors all zig, do … pretty much anything else. Here’s one sure way to know your idea is a loser:  You Googled the phrase “clone script” after downloading …

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Save Time: Organising Your Education

We spent the last 3 months figuring out ways to improve our business for both us and our clients. One of the most important things we do every day is share helpful information about SEO, social media, blogging, analytics, web design and such on our Twitter and Facebook streams.  Also, …

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Marketing Guide for Photographers


From full-time photographers to those who just got a camera for Christmas and have already opened a new business, this marketing guide for photographers has you covered.  We are going to look at the main ways to market your photo business in 2013 and help all the clients belong to …

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Digital Marketing Consultant

Matt Antonino is a digital marketing consultant and freelance business strategy consultant in Melbourne, Australia. Matt offers setup, implementation and maintenance of multichannel digital marketing campaigns including a range of SEO, SEM / PPC, content marketing & outreach, email marketing automation and social media marketing. My main focus is in helping you market smarter and faster to more potential customers.