I’m Going Client-Side Well, it’s over. Agency life is officially finished for me. I’m onto other challenges. After growing from an SEO specialist to the senior specialist, up to becoming the Head of Digital (Products) for a large agency, and after 3 years of blood, sweat and way too many tears, I’ve left the agency […]
This shit’s chess, it ain’t checkers! – Alonzo in Training Day I love that quote. What I mean to say with it is “this is marketing – it’s always hard and confusing. It’s a lot harder than, say, washing laundry. That’s just how it goes.” Too many small business owners dip their toe into just one […]
You can do anything but not everything. – David Allen We’re going to look at goals and goal setting in three posts. This one, the first, will focus on choices. The second will focus on time and the final post on the motivation for goal setting and goal accomplishment. Ready to dive in? You can […]
“I think anybody who is writing finds he puts a little bit of himself in all of the characters” – Charles Schulz The Peanuts Movie comes out November 6. I don’t have small children and I won’t go see this movie in the theatres. I don’t read parenting websites and even though I’ve always loved Charlie Brown […]
Yesterday I was reading a new blog post on Problogger and considering redoing the 31 Days to Build a Better Blog. I bought the book years ago and it’s such an excellent piece of content. Now that I’m back to blogging I thought a refresher through one of my favourite pieces of content was due. […]
You can’t actively solve a problem until you understand it. So we need to understand where the spread of digital marketing information has gone wrong before we start solving the problems. Mis-information (Accidentally / On Purpose) Most marketing bloggers have good intentions. They don’t start their day with the intention of lying, cheating, stealing, misleading […]
What do your customers want? Over the past 15 years I’ve heard business owners give every excuse for why they don’t give customers what the customers want. “But I don’t want to sell the digital images.” “But SEO is more important than PPC.” “But our competitors don’t do it that way.” “But building a list […]
We’re going to do a short series on Dale Carnegie’s How to Win Friends and Influence People. If you don’t have the book, the link has a way to buy it and/or download it straight to your Kindle. If you need another version, Google is your friend. The introduction to this book study can be found […]
We’re going to do a short series on Dale Carnegie’s How to Win Friends and Influence People. If you don’t have the book, the link has a way to buy it and/or download it straight to your Kindle. If you need another version, Google is your friend. Why Are We Talking About a 75 Year Old […]
In 460 BC. the Greek philosopher Democritus developed the idea of atoms. It took over 2000 years before John Dalton published a paper on atoms, naming them the smallest particle, indivisible. Almost 100 years later, physicist J.J. Thomson discovered the electron, proton & neutron, proving that atoms were divisible. In 1958, scientists at Stanford found that […]