Author Archives: Matt Antonino

I’m Going Client-Side Well, it’s over. Agency life is officially finished for me. I’m onto other challenges. After growing from an SEO specialist to the senior specialist, up to becoming the Head of Digital (Products) for a large agency, and after 3 years of blood, sweat and way too many tears, I’ve left the agency […]

This shit’s chess, it ain’t checkers! – Alonzo in Training Day I love that quote. What I mean to say with it is “this is marketing – it’s always hard and confusing. It’s a lot harder than, say, washing laundry. That’s just how it goes.” Too many small business owners dip their toe into just one […]

You can do anything but not everything. – David Allen We’re going to look at goals and goal setting in three posts. This one, the first, will focus on choices. The second will focus on time and the final post on the motivation for goal setting and goal accomplishment. Ready to dive in? You can […]

Just because someone stumbles and loses their path, doesn’t mean they’re lost forever. – Charles Xavier Last year I turned 40. I worked for the last 25 years of my life – from Dunkin Donuts cashier to student work at the college library and then online. I ran a successful photo studio, worked in affiliate […]

Time Management? “I can do this myself and make more money! I’ll have more free time and no boss.” A year later you don’t sleep, worry about paying the bills, and haven’t been outside in over a week. Where did it all go wrong? Was there a day when it all fell apart? Business owners […]